Latest Stories

• Analysing The State of Web Push Advertising

  23 hours ago News

  

  Pierre Bertin, Head of International Business Development at Roller Ads looks at the changing face of web push advertising...

• Digest: Omnicom Merges Hearts & Science, Mediahub; Judge Approves Anthropic’s $1.5bn Settlement

  23 hours ago News

  

  In today’s Digest, we cover Omnicom Media merging Hearts & Science and Mediahub into a new global network, a judge approving Anthropic’s $1.5bn settlement, and M+C Saatchi ANZ heading for a management buyout amid steep local losses.

• How Does Ad Tech Look Like in a Swimsuit?

  2 days ago News

  

  This week, Shirley looks at why ad tech is much like trying on a swimsuit in the height of summer - labels, mirrors and the big reveal...

• Digest: Judge halts Paramount-Warner Bros Deal; Google Integrates Local Services Ads 

  2 days ago News

  

  In today’s Digest, we cover a judge halting the Paramount-Warner Bros. deal amid an antitrust challenge, Google integrating Local Services Ads into Search, and AliExpress vowing to appeal a €550m EU fine.

• The Zero-Click Web Is Quietly Rewriting the Definition of Premium. Mobile Gaming Is the Beneficiary.

  3 days ago News

  

  The strongest claim to premium now comes from a place many buyers still treat as experimental: mobile gaming, writes Howard Luks of SE7EN...

• How to Market to an AI Agent

  3 days ago News

  

  In his latest column, Alex Lamaro-McCrindle, Miroma Founders Network, looks at the agentic future, and how to market to AI agents…

• Digest: Google Traffic to UK Publishers Set to Halve?; EU Fines AliExpress for DSA Violations 

  3 days ago News

  

  In today’s MadTech Daily, we cover a new study finding AI is accelerating the collapse of Google Search referral traffic, the EU fining AliExpress €550m over failures to police illegal and counterfeit products, and Beehiiv launching Community and AI Copilot [...]

• Cannes Lions 2026: Agentic AI is Moving Closer to the Media Decision

  4 days ago News

  

  Emma Labrador, VP Marketing at Displayce, shares her key takeaways from Cannes Lions 2026 and explains why the rise of agentic AI will reshape the way media decisions are made.

• Digest: Stagwell Builds AI Media Marketplace; EU Forces Google to Open AI & Search

  4 days ago News

  

  In today’s Digest, we discuss Stagwell bringing ad inventory curation in-house with a new AI platform, the EU forcing Google to open Android AI and Search to rivals under the Digital Markets Act, and Chinese AI lab Moonshot narrowing the [...]

• ExchangeWire on Netflix's Short-form Ambitions, Sky x ITV and ATS Singapore

  7 days ago Podcast

  

  The ExchangeWire team discuss Netflix’s short-form ambitions, Sky’s purchase of ITV and what went down at ATS Singapore...