Latest Stories

• ExchangeWire on Index Cloud, Meta CTV Advertising, and Synthetic Audiences

  3 hours ago Podcast

  

  ExchangeWire discuss Index Exchange's containerised DSP, Meta's move into CTV advertising, and News UK's synthetic audience-planning tool.

• The Stack: Advertising Gets More Autonomous 

  3 hours ago News

  

  This week, agency AI-driven advertising took a leap forward, while governments tightened their grip on Big Tech and platforms raced to evolve their ecosystems. In today’s MadTech Daily, we discuss Meta being found in breach of EU law over child [...]

• Digest: Omnicom Tests AI Agent Media Buying; Australia Forces Big Tech to Pay for News

  1 day ago News

  

  In today’s Digest, we look at Omnicom testing AI agents to cut out ad tech middlemen as it reports its Q1 results, Australia forcing big tech to pay for news or face a 2.25% tax, and retail media ad spend [...]

• Rewriting the Rules of Ad Tech: From Black Boxes to AI Operating Systems

  2 days ago News

  

  In the final part of this series, we share more views from ad tech experts regarding what’s currently shaping the industry. Transparency, identity, and the human touch lead the way… The rules of ad tech in 2026 are not just being [...]

• Mirror, Mirror… Are LLMs the Fairest of them All?

  2 days ago News

  

  Shirley Marschall is back, and this week she's looking at why LLMs are the question, the magic mirror and the answer in the latest ad tech fairy tale...

• Digest: Pinterest Launches CTV Audiences; Google Signs Pentagon Deal; Anthropic Builds AI Agent Marketplace 

  2 days ago News

  

  In today’s Digest, we cover Pinterest launching CTV audiences following its tvScientific deal, Google signing a Pentagon agreement for ‘any lawful’ AI use, and Anthropic testing AI-to-AI commerce in an internal marketplace pilot.

• How are Regulations Shaping Ad Tech in 2026?

  3 days ago News

  

  We look at how regulations are shaping at tech at the moment. What are the latest significant changes, and what’s on the horizon for the rest of 2026?   As 2026 unfolds, regulations are one of the driving forces of change.  It looks [...]

• Digest: Meta Eyes CTV for Ad Growth; News UK Builds Synthetic Audience Tool for Advertisers; Musk & Altman Clash Over OpenAI in Court 

  3 days ago News

  

  In today’s Digest, we discuss Meta eyeing CTV to fuel ad growth, News UK building a synthetic audience tool to sharpen targeting and prove ROI, plus Musk and Altman heading to trial in a high-stakes battle over OpenAI’s future. 

• From AI Travel Agents to Creator Technology: Exploring 2026’s Ad Tech Trends 

  4 days ago News

  

  We cover the latest event held by AdTech Connect, an industry initiative created with the goal of informing and creating opportunities for the next generation of ad tech professionals.    With five events now under its belt, the AdTech Connect initiative is [...]

• Digest: ChatGPT Shows Ads to Logged-Out Users; Norway and Turkey Progress with Plans for Social Media Bans; Meta Launches Instants App

  4 days ago News

  

  In today’s Digest, we discuss ChatGPT beginning to show ads to logged-out users, and Norway planning an under-16 social media ban as Turkey passes an under-15 ban. We also look at Meta launching an Instagram spinoff app, ‘Instants’.